Scaling back

Business blog time.

I’ve been able to spend some time really thinking about my business goals, reflecting on where I want to take the business, and also listening to the Being Boss podcast, (after finding a great article online from them about overcoming the fear of selling. ) What has come out of this process for me is the realisation that I need to explore this concept of scaling back.

At the moment I would say my brand could definitely use a more focused approach. I feel like at some point I became overwhelmed with all the different things I could be doing, and tried to do “all the things” only to then be perturbed by how challenging it all was.

Running a business is hard work, it can be a lonely experience too. Having a clear plan and regular habits in place makes things a lot easier.

I want Soul Knit Sew to be impactful, to have a positive effect on individual, local, and global levels. I guess it’s really a matter of planning out how exactly I intend to do that. Really getting some clarity around my vision.

With that said I’ll be taking some time out to work that out. Those orders I’m working on currently will be completed and sent out, but after that I won’t be accepting any new orders.

Thank you for your support up to this point, I’ve really enjoyed getting to know you.

Take care,

Azeezat

Exquisite

“Stop Digging!”

You hear in your mind

You’re not going to find gold here

Only pain and rocks and dust.

Keep digging

Just go on

Excavate and go deeper

You will find the fine pure beautiful exquisitiveness

Of your young innocent soul

Under all the dirt and soil and debris

Take it out

Shake off the dirt

It shines

So pure and Golden

It’s still you,

You’re still her

Pure